Leads Generation

PowerSaver.Energy

PowerSaver.Energy: smart comparison tool for capturing leads in the energy sector

PowerSaver.Energy is an independent price comparison site designed to capture qualified leads for the energy sector in Belgium.

Through this platform, we generate qualified leads for our various clients (energy suppliers, PV/heat pump installers, and other players in the sector).

Context & Challenges

A fragmented Belgian energy market, with numerous offers and high consumer sensitivity to prices and energy performance.
Consumers seeking transparency, simplicity, and speed when comparing offers or considering installations.
For our clients (suppliers, installers, etc.), there is a constant need for qualified B2C leads, but these are often costly and scattered without a dedicated channel.

The challenge : to design an easy-to-use, conversion-oriented comparison tool capable of delivering highly qualified B2C leads at optimized volume and cost.

A tailored platform

Clear, intuitive, responsive interface, available in French and Dutch ✔

Optimized user experience: comparison pages, simple form, key questions (consumption, housing, interest in rates or installation, existing equipment, etc.).

Conversion-oriented UX: minimal friction, clear and reassuring form.

Lead qualification and scoring

Collection of relevant information (type of housing, consumption, equipment, intentions—change of supplier/installation/etc.).

Automatic filtering & cleaning: elimination of duplicates, invalid data, or unqualified leads.

Automated delivery

Real-time lead delivery via API/webhook/CSV depending on the customer's setup.

Data mapping according to the partner's needs.

Full traceability: source, channel, score, date, intentions, to drive performance.

Multichannel & traffic generation

SEO: content, comparisons, guides to attract qualified organic traffic.

Paid advertising (Search, Social): targeting profiles with intent

Continuous optimization: A/B testing, conversion funnel adjustments, form improvements, performance tracking.

Benefits for our clients

• Access to qualified leads who are already interested (changing suppliers, installing solar panels, heat pumps, etc.)

• Reduced acquisition costs thanks to a dedicated, optimized, and scalable channel

• Regular and predictable flow of leads, delivered in real time, ready to be converted

• Flexibility & adaptability: possibility to configure routing, segmentation according to customer type and deliveries

• Transparency and traceability of leads: each lead is logged, annotated, and its origin + qualification is known

Ready to turn your idea into reality?

If you’ve got an idea that won’t let you rest, we’re ready to help. Contact us on WhatsApp, and let’s talk about how we can bring your vision to life with our full range of services.

Leads Generation